Handwerk

A New Program for Graphic Design is the first communication-design textbook expressly of and for the 21st century. Three courses—Typography, Gestalt and Interface—provide the foundation of this book.

Through a series of in-depth historical case studies (from Benjamin Franklin to the Macintosh computer) and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines.

Synthesizing the pragmatic with the experimental, and drawing on the work of Max Bill, Beatrice Warde, Muriel Cooper and Stewart Brand (among many others), it builds upon mid-to-late 20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels—treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool.

David Reinfurt (born 1971), a graphic designer, writer and educator, reestablished the Typography Studio at Princeton University and introduced the study of graphic design. Previously, he held positions at Columbia University Graduate School of Architecture, Planning and Preservation, Rhode Island School of Design and Yale University School of Art. As a cofounder of O-R-G inc. (2000), Dexter Sinister (2006) and the Serving Library (2012), Reinfurt has been involved in several studios that have reimagined graphic design, publishing and archiving in the 21st century. He was the lead designer for the New York City MTA Metrocard vending machine interface, still in use today. His work is included in the collections of the Walker Art Center, Whitney Museum of American Art, Cooper Hewitt National Design Museum and the Museum of Modern Art. He is the co-author of Muriel Cooper (MIT Press, 2017), a book about the pioneering designer.

“… Ever since its inception as a profession, graphic design has exhibited its necessity to make information public. Its urge to expand and to reproduce reflects its capitalist inheritance. This desire however isn’t always shared by all stories molded and articulated by the discipline.

Publishing is preceded by a series of labours, but the act itself consists just of a very instant. It is one loud shriek from the top of a hill. A toppling-over. From then on a story will tumble downhill—distribute and disseminate. However that happens, and who it reaches is an unpredictable process. Thereafter publishing enables, and sets in motion, all its future readings and retellings.

Wondering the many contradictory sensibilities contained in this process, we attempt to grasp their whys, their hows and their ifs. The following essays— written by Sunny Lei, Haron Barashed, Agathe Mathel, Alina Scharnhorst, Villem Sarapuu, Gal Šnajder, Seppe-Hazel Laeremans, Fernanda Saval and Eva Claycomb—stretch and curl in between these various registers of opening up and closing in.

Unraveling the movements, strategies, forms and intentions of publishing, this book attempts to unfold their utterances, platforms, languidities, reinterpretations, identities, tactilities, ambiguities, characters and audiences.”

—from the introduction by Seppe-Hazel Laeremans and Agathe Mathel.

toffe. édition générale
publication issue de reproduction générale,
système de production d'actions graphiques
développé en trois temps :
projection générale
dispositif multi-écran, pour la chaufferie
galerie de l'école supérieure des arts décoratifs de strasbourg
du 14 février au 23 mars 2003
présentation, édition générale
école nationale supérieure des beaux-arts d'alger
du 24 mai 2003
exposition, occurrence récente
diffusion, édition générale
galerie madé, paris
du 12 mai au 5 juin 2003

4SPIKE & howawfulallanis, Alex Less, Alice Royer, Alligataure, Amelie Clicquot, Anjol, Arañada, Axel Fievet , Axelle Bourguignon, Baron & Tosma, Charlie Cooper, Charlotte Sallan Gémard, Délora Abbal, Elliott Sanchez, Erimoczi, femo, Fleur Douglas, Gaia Bergelin & Inès Camrla, Justine Bouvet, Kara, Kiara Patry, Lilian Magardeau & Elisa Grondin, Loreleï, Lucile Moreau, Manon Souza, Marie Martin Design, Mira, Migraine, Nathan Peron, Nathanael Brelin, Nomaison, Ema Tomas, Othilie Jourde Ledoux, Piquico , Rémy Bellariva, Séraphin Degroote Ferrera et Arthur Diguet, Syan Fischer, Tanikawa Sari, Vanessa Kintzel, Virginie Contier, Viviane Le Borgne, Zoé Vincent. 

The fourth in a series of publications, featuring writing by graphic design students of EKA GD MA. Typing... includes essays, scripts, translations and stories on a wide range of topics: killing vowels and milling fonts, personal knowledge management, shortcuts, tedious/careful/tiring/joyful typesetting, type of Georgianness, typing in 3rab(izi) and typing in all lowercase.

With contributions by Anna Wittenkamp Rich, Archil Tsereteli, Fa(tima)-Ezzahra El Khammas, João (Juca) Pedro Nogueira, Karthik Palepu, Laura Martens, Linnea Lindgren, Rok Ifko Kranjc.

Designed by Fatima-Ezzahra El Khammas and Laura Martens
Cover by Hanafi Gazali